Ad Production - Types
Creative Ads:
GNM with its back bone of a strong creative team, produces creative advertisements for daily news paper, magazines, ads for product promotional catalogues & fliers, web promotions etc. Ads are created either right from scratch, which include - conceptualization, visualization and making of the advert. The basic content such as logo/images/graphics are provided by the client. If needed, GNM can take initiative to create the content required in making the advert.
GNM specializes in developing attractive and effective print Ad for showcasing your product and services. We create attractive design layouts and develop professional ads that optimize space while presenting your products and services.
The graphic designers working on these ads are highly qualified with Fine Arts background along with training in advance computer arts. They are expert in doing Typography and create eye-catching graphics either on MAC and PC based facilities. The team has in-depth understanding of global trends, likes / dislikes of clients based on geographical locations and also upgrade themselves to the changing global trends in terms of technology and tastes.
Template Based Ads:
Ads under this category are repeat ads, different version of base ads (different dimension and style), ads which are based on some specific style and structured layout. The ads are based on different Style and model used in it. Thus, we take the opportunity to develop the base style and model for making the ads which no matters are in any volume.
Define Styles for ads: Define the font type and color, alignment of content, background color, using different shapes and graphics, using effects
Define the Model for ads: Creating base layout for developing ads which includes the top area for punch-lines, main content area as Text & images/pictures, space for logo, defining the bottom space etc.
These ads are mainly published in the Daily Newspaper or Daily / Weekly Tabloid newspapers as well as Magazines.
Ad Production - Categories
Regular Ads:
This type of advertising contains text, logos, photographs or other images,
location maps, and similar items. It can appear in publication on the same page as, or on the page adjacent to, general editorial content.
Classified Ads:
Classified advertising appears in a particular section, under heading classifying the product or service being offered headings such as: Accounting, Automobiles, Clothing, Farm Produce, For Sale, For Rent, etc.)
It generally contains text or graphic within the advertisement, no images and logo used sometime which makes it distinct. Printed classified ads are typically just a few column lines in length, and they often filled with abbreviations to save space and money.
Family Ads:
It presents generally wedding ads, birthday ads , Obituary and other eventful ads.
Display Ads:
An illustrated advertisement in a newspaper or magazine. It can appear in publication on the same page as, or on the page adjacent to, general editorial content.
Public Ads:
Legal ads, tenders, public invitation are designed under this section
Umbrella Ads:
Umbrella ads are combination of small individual ads for product promotions.
Obituary Ads:
An ad for someone's death or usually includes a short biography
Ad Production - Dimensions
- 1/1 Page
- 1/2 Page
- 1/4 Page
- 1/8 Page
- 1/12 Page
- 1/16 Page
Role of Yemo:
The entire workflow is managed by our in-house built Yemo – Workflow and Assets management software product which is a complete traffic management software solution that efficiently automates planning, authorizations, discussions, production, tracking and budgeting aspects of your communication workflow according to your needs.
More details: click here
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